Changing the global food industry from Dubai: Kitch-In

Anisha Sagar

Anisha Sagar

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Kitch-In

Launched in Dubai in 2021, Kitch-In rapidly gained a reputation as one of the region’s most disruptive startups. Its food-tech platform and dark kitchen operation initially served just four restaurant brands from a single location. Within little over a year, it has seen incredible growth and now facilitates the business of more than 20 virtual restaurant brands across its expanding kitchen network.

Founded by renowned chef Izu Ani and restaurateur Evgeny Kuzin and backed by the global hospitality Accor Group, Kitch-In’s continuous focus on innovation is already redefining the domestic delivery segment and disrupting the hospitality industry.

To set itself apart from other brands in the increasingly competitive dark kitchen space, Kitch-In reports that it is the only platform with the capacity and technology to effectively monitor quality control across the entire ecosystem.

Today, the company primarily operates in Dubai and Abu Dhabi in the UAE, promoting the food and beverage brands it supports across various delivery platforms and hotel digital menu systems. Kitch-In also collaborates with esteemed fine dining restaurants like Gaia, Scalini and Shanghai Me to deliver their food throughout the UAE.

The company has its eyes on global domination. It is already expanding its operations across 36 new sites in the UAE and Saudi Arabia, among other GCC countries. At the same time, Kitch-In is introducing its first burger delivery concept in the Netherlands and Belgium through an exclusive agreement with Johnny’s Burger Co.

As part of the deal, customers will be able to order food from Kitch-In’s digital restaurant brands at 45 existing Johnny’s Burger Co. kitchens. Kitch-In is also set to open 50 of its own kitchens throughout the region.

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