From regional firsts to international ubiquity: Etisalat

Anisha Sagar

Anisha Sagar

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From regional firsts to international ubiquity: Etisalat

Founded in the UAE in 1976, Etisalat has grown to become one of the world’s leading telecoms corporations with a market cap of AED 329bn and annual revenues of over AED 50bn.

Since launching the Middle East’s first mobile network in 1982, the company has gone on to serve more than 155 million subscribers in 16 countries across the Middle East, Asia and Africa. During this time, Etisalat achieved another transformational first – launching the Middle East’s inaugural 5G LTE network.

Today, the company offers 3G and 4G mobile internet, broadband, dial-up and cloud gaming services, as well as a range of digital, streaming, video and lifestyle applications. To reflect its broader portfolio, the company announced a new brand identity, e&, in 2022.

Still headquartered in Abu Dhabi, Etisalat is now a global network hub, providing connectivity to other networks in the Middle East and operating more than 500 roaming agreements across 186 countries.

This vast network makes it the twelfth largest carrier of voice traffic in the world and the largest in the Middle East.

Throughout its phenomenal success, Etisalat has maintained a local, customer-first mindset. The company is committed to improving the lives of those that use its networks as well as helping businesses grow while enhancing the competitiveness of the UAE on the world stage.

And it has undoubtedly made its mark. Etisalat is ranked 140th in the Financial Times Top 500 Corporations for market capitalisation, is the sixth largest company in the Middle East based on capitalisation and revenues, and is the biggest contributor to UAE federal government development programmes outside of the oil and gas industry.

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