Digital advertising refers to the use of online platforms and technologies to promote products, services, or brands. It includes various tactics such as display ads, search engine marketing, social media advertising, video ads, native ads, remarketing, and influencer marketing. Digital advertising offers precise targeting, real-time tracking, flexibility in budget allocation, and interactive ad formats.

The business activities that fall under Digital Advertising are:

Online advertising (7310.18)

This activity involves promoting products, services, or brands through internet-based channels and platforms. It focuses on displaying ads, targeting specific audiences, and measuring the effectiveness of campaigns. Online advertising covers websites, mobile apps, and social media platforms, but digital advertising extends to other digital mediums such as connected devices, digital billboards, or screens in physical locations. Businesses planning to offer online advertising can explore Business Activities List to select the right license and calculate setup costs before starting.

  • Third-party Approval: No third-party approvals are required for this business activity.
  • Anti-Money Laundering Compliance: Business activity 7310.18 is exempt from this requirement.

Advertising Agency (7310.87)

An advertising agency is a business that provides services for creating, planning, and executing advertising campaigns. They work closely with clients to develop strategies and design creative concepts. Advertising agencies have expanded their services to include digital advertising due to the rise of digital technologies and online platforms. Digital advertising has become an essential component of modern marketing strategies.An advertising agency creates, plans, and executes advertising campaigns. Agencies often integrate digital advertising into their services to align with current marketing trends. Entrepreneurs interested in starting an advertising agency in Dubai can leverage Remote Business Setup to establish their business without being physically present in Dubai.

  • Third-party Approval: No third-party approvals are required for this business activity.
  • Anti-Money Laundering Compliance: Business activity 7310.87 is exempt from this requirement.

Advertising Services via Websites (7310.99)

This involves providing advertising solutions through online platforms and websites, taking advantage of the internet’s reach, targeting, and real-time tracking. Companies can combine this activity with other digital services to offer comprehensive campaigns. After obtaining a license from Meydan Free Zone, third-party approval from the Ministry of Culture and Youth is required. Businesses can also accelerate their license processing via Fawri.

  • Third-party Approval (POST): After obtaining a license from Meydan Free Zone, its necessary to obtain third-party approval from the Ministry of Culture and Youth.
  • Anti-Money Laundering Compliance: Business activity 7310.99 is exempt from this requirement.

Looking to start a Digital Advertising business in Dubai? Calculate your business license cost now!

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