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How to Start a Retail Sale Of Games And Toys, Made Of All Materials Business with Meydan Free Zone

The retail sale of games and toys made of all materials captures the full breadth of the toy and games category, spanning wood, plastic, metal, fabric, rubber, foam, and innovative composite materials. The UAE toys market reached USD 569.70 million in 2024 and is set to reach USD 1,092.73 million by 2033 at a CAGR of 6.73%.[1] Consumer preferences in the UAE are evolving rapidly: the kidult demographic comprising adults who purchase toys for their own collection and enjoyment is gaining significant momentum, and parents are increasingly seeking toys made from sustainable, non-toxic, and premium materials.

In 2023, traditional toys and games recorded significant value growth in the UAE, driven by AI-integrated products and strong collector demand.[2] The diversity of materials in scope -- from classic wooden toys and die-cast metal vehicles to soft plush and modern foam construction systems -- means this activity covers an exceptionally broad and commercially active product universe.

Who is this for?

Audience SegmentProfile
MULTI-MATERIAL AND GENERALGeneral Toy and Games Traders Traders distributing toys across all material types -- plastic, wood, fabric, metal, and foam -- to retail chains, hypermarkets, toy boutiques, and online platforms serving the UAE's diverse consumer market.
PREMIUM AND SUSTAINABLEPremium and Sustainable Toy Importers Importers and distributors specialising in premium, eco-friendly, wooden, or sustainably manufactured toys catering to environmentally conscious UAE parents and the growing demand for non-plastic and non-toxic play products.

4764.01 - Retail Sale Of Games And Toys, Made Of All Materials

Activity 4764.01 covers the retail sale of games and toys made of all materials. This activity explicitly encompasses toys and games regardless of their primary material composition, including wooden toys, plastic toys, metal toys, fabric and soft toys, rubber and foam toys, paper and cardboard games, die-cast vehicles, ceramic and clay craft kits, and all games and toys produced from composite or mixed materials.

This activity excludes the retail sale of video game consoles and non-customised software including video games.

Activity 4764.01 covers games and toys made of any and all materials. The retail sale of video game consoles and non-customised software including video games is excluded from this activity class.

In short: if you are trading games and toys in any material -- wood, plastic, metal, fabric, foam, or composites -- you are in. Video game consoles and software fall outside this activity.

CategoryScope
Wooden toys and gamesWooden building blocks, train sets, puzzles, stacking toys, and classic wooden games valued for durability, natural materials, and educational play value.Die-cast and metal toys Die-cast vehicle models, metal construction sets, collectible metal figurines, and precision metal toy products for children and adult collectors.
Plastic construction and play setsPlastic building bricks, playsets, figurines, and moulded plastic toys across all categories and age groups.Foam, rubber, and composite toys Foam building sets, rubber balls, EVA foam play mats, sensory products, and toys made from composite and innovative modern materials.
Fabric and soft play productsStuffed animals, fabric dolls, soft activity toys, sensory toys, and textile-based play products for infants and young children.

Third-Party Approval

This activity does not require third-party approval to obtain a business license from Meydan Free Zone.

Anti-Money Laundering Compliance

This business activity is not subject to AML compliance requirements.

References

  1. ¹ IMARC Group. (2025). UAE Toys Market Size, Share and Growth Forecast 2033. imarcgroup.com
  2. ² ResearchAndMarkets / GlobeNewswire. (2024). United Arab Emirates Traditional Toys and Games Industry Report 2024. globenewswire.com
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